About Highflyer Wines
Highflyer Wines were born from the passions of our late founder, Craig Becker, whose love for both winemaking and aviation took this brand to new heights. As a private pilot, Craig would navigate the skies above California’s diverse AVAs, scouting top vineyard sites from a bird’s-eye view. His unique perspective allowed him to pinpoint the perfect landing spots for sourcing exceptional fruit, ensuring that each Highflyer wine was made with precision and care. Every day was a new flight path, and Craig’s spirit of adventure and boundless energy remains at the heart of the brand.
Founded in 2003, Highflyer Wines launched with Craig’s vision of merging his passion for flying with his love of winemaking. His mission was clear: craft wines that are pure, distinctive, and fun—perfect for every occasion. Highflyer wines are ready to take off whenever you are. No need to wait or cellar them for years; these wines are meant to be enjoyed right away. Whether you’re gathering for a spontaneous get-together or cruising through an evening with friends, Highflyer wines are here to elevate your everyday experiences. Each bottle is approachable, affordable, and designed for life’s social moments.
Though Craig has departed, we’re proud to carry on his high-flying legacy. Today, we continue charting new courses through California’s best vineyards, crafting wines that are as lively, adventurous, and accessible as ever. Highflyer is your ticket to enjoy wines that are down-to-earth yet soar above expectations—bringing people together, one bottle at a time.
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Craig BeckerA Visionary with a Birds-Eye View
Craig Becker was a California native who never did things halfway. His love of nature led him to winemaking, where he blended the science of viticulture with the artistry of grape growing. As a private pilot, Craig scouted California’s vineyards from the sky, gaining a unique perspective on the land. His ability to merge his passion for flying with winemaking helped him craft wines that were pure, distinctive, and full of character. After studying at UC Davis, Craig worked with many of California’s top vineyards, always hands-on, whether in the fields or the cellar. His attention to detail and respect for the land helped him build lasting relationships with vineyard workers and growers, many of whom have worked the property for decades. As Highflyer’s founder and winemaker, Craig charted new courses with his innovative approach, blending tradition with forward-thinking techniques. He ensured each vineyard’s essence was captured in every bottle, using methods like native fermentation and unfiltered processes to let the fruit speak for itself. Today, we carry on Craig’s high-flying legacy, producing approachable, adventurous wines that are ready to enjoy now—crafted with the same passion and spirit he brought to every flight and every vintage. |
